Category Archives: Business Style

Choose the right wine for dining during your interview.

Have you ever been at dinner at which the potential hiring parties ordered wine or another alcoholic beverage? What is the right choice to make to make a good impression?

A non-alcoholic beverage. Unless you are going to work for a vintner, brewery or like business, its safer to not risk losing “your mental edge”.  A study entitled “The Imbibing Idiot Bias: Consuming Alcohol Can be Hazardous to Your (Perceived) Intelligence”  found that employers are using a legal dinner beverage as tool to attempt to trip you up or by which to suggest that your choice to have a drink (along with them) is an unwise personal choice that might portend potential adverse decisions in the future; talk about entrapment.

Thumbs up for “no wine” or other alcohol consumption while engaging in interview-related dining.

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Thumbs down to Urban Outfitters

Our federal government (via one of its health branches, the Centers for Disease Control, CDC) is too entangled with corporate well-being to most effectively demonstrate concern about your health. If our federal government were truly concerned about liver disease it would better address many other issues, preventively, including alcohol consumption. Moreover, alcohol consumption in teens ushers in a whole different set of health/behavior issues. Shame on a major retailer, Urban Outfitters, for selling products (e.g., Tee-shirts) that promote underage alcohol consumption and shame on our laws that protects the rights of “brands” to produce clothing that promotes inappropriate behaviors.

I love my little sister and care more about her cousins, young friends, and other peers to suggest that Urban Outfitters has anything but lamentable style for selling these.
Thumbs down.

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Marketing and truth in advertising

Marketing exists because we legally allow a modicum of dishonesty in sales. Just as our legal system is not founded upon truth, rather the ability to deliver the most convincing arguments within the framework of your budget, so may our sales strategies do likewise. Unless sales images, inferences and definitive claims are completely without merit, and/or the true cost of products and services are significantly in excess of that portrayed, or the products/services are actually found to physically harm consumers, everything is allowed. There is no “truth in advertising”.

 Alternatively, all products could be reviewed in an objective manner and listed in an encyclopedic index via which we may compare them in a ROI manner, determining how to best use/invest our available resources (call it the universal product assessment service, UPAS). Obviously we would need to continue to educate our universal product/service evaluators (so you don’t end up with biased services such as Angie’s List) and determine the acceptable manner in which to deliver new products to the market that have not yet been UPAS evaluated and listed. Moreover, we would be challenged by new generations of all products.

 Too bad that we don’t have a UPAS service for potential elected officials as well. Such would keep discourse focused upon relevant issues and limit expenditures.

 However, because a UPAS doesn’t exist, I’ll keep working in marketing, in spite of imbalanced playing fields and the pervasiveness of lack of “truth in advertising”.

 Happy shopping!

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My employer will pay me an additional 5% this fall

The price of beef, pork and dairy products is expected to stay high through the end of the year and into 2013, according to a U.S. Department of Agriculture forecast released 8/24/12. The Midwest drought, the worst in decades, has driven up corn and soybean prices, which in turn, caused retail food prices to rise. The food price outlook, compiled monthly by the USDA, was largely unchanged from the month before, forecasting the price of all food to rise between 2.5% and 3.5% through the end of the year. Next year, the USDA predicts food prices will rise by as much as 4% as the effects of the drought become more pronounced on the nation’s food supply. . . . . . I need to consume these things to fuel my body. Like retail gas businesses and grocers, should I approach my employer this fall and let him know that my services will cost him 5 percent more?

I’m getting a raise this fall. What is you think?

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Low/nocreditscore.com

Your credit score is the single most important factor determining whether you’ll get approved for borrowing money, for indebtedness. Basically, the way to improve your credit score is to show that you can reliably pay off your debts. To do so, you need to build a good credit history over time via recurrent small to medium sized debt obligations, paying them off over time (not all at once) demonstrating your financial stability over time. Here are some tips:

  1. Establish credit. Personal loans or credit cards are usually the best ways to do this. Take out a few cards that you can keep for a long time. Get cards with high limits but keeping the balance low is best.
  2. Pay bills on time.  Not too briskly, but definitely not late.
  3. Don’t close old accounts.  If you have cards that you’ve held for a long time, keep them under your name, even if you don’t use them. Accounts with long standing are good for your score. Closing accounts hurts your score.

Frankly, this post is offered facetiously, a bit tongue-in-cheek, because I really believe that except for when absolutely necessary you should pay in cash. Forget about “free credit scores” and credit scores altogether; the worse that can happen is a very low credit score. Who cares, actions that reward you with high credit scores reward banks with service fees and big interest payments. Thumbs up style to those who make the business decision to go low/nocreditscore.com.

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ABC’s of the Sale

Click “start arrow” to play video.
Follow this link to full article.

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Log off and Enjoy Life

Search the phrase “log off” or “logging off” your computer and you will find a plethora of articles with tips related to keystroke efficiency and tracking safety issues. However, consider just logging off to remove yourself from your electronic tether.

There was a time when it was believed that computing tools would increase efficiency to the degree that we would have much more time to relax, exercise, de-stress, etc. Instead, greed, competition, and manufacturers/programmers continue their push to produce hardware and software applications to more firmly graft us to these tools versus create greater freedom from them.

Reconsider all that life offers away from your keyboards, touchpads, monitors, and every conceivable piece of hardware, software and data stream that complements these devices. Thumbs up style is logging off and living life.

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Filed under Business Style, Personal Style